BC Ferries Focused on Customer Feedback to Improve Manifest Listening to customers and adjusting fares to maximize ferry loads, BC Ferries saw the highest
passenger traffic levels that the company has
experienced in over 20 years during the second quarter .
As a way to improve affordability for travellers, BC Ferries provided a range of deeply discounted fares for travel on
off-peak sailings. This move not only increased ferry traffic, but opened up availability on the popular sailings.